Sabin Azua participates in a learning session of the University of Mondragón LEINN degree programme

On 9th October, Sabin Azua (B+I Strategy CEO & Partner) took part in a learning session with senior students of the Entrepreneurial Leadership and Innovation Programme (LEINN) at the Bidasoa campus of the University of Mondragón, focusing on the strategic thinking processes in companies.

Throughout the session, Mr. Azua spoke on various aspects of the challenges facing Basque companies in future, the mechanisms aimed at formulating business strategy and the keys to developing strategic dialogue in organizations, etc. Following the session, a round-table discussion was held with the students allowing them to relate their experiences during their studies, including the possibility of incorporating their unique LEINN professional training into our present business milieu.