December 2015 (2 articles)

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  • 17 Dec: Sabin Azua - Artículos - Viewing the client as a source of innovation

    It has always been a given that the essence of competitiveness is rooted in understanding and anticipating the needs of the clients who we intend to serve. Despite this axiom, my experience as a consultant tells me that clients are not always truly at the heart of our business plan. By and large, t...

  • 15 Dec: B+I Strategy Team - Noticias - Commercial management and business strategy

    B+I associates Igor Revilla and Mikel Achotegui have participated in the last meeting for 2015 of the internationalisation working group of the AFM cluster (The Spanish Association of Manufacturers of Machine Tools, Accessories, Parts and Tools). After a brief presentation, a discussion was held...