September 2012 (2 articles)

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  • 20 Sep: B+I Strategy Team - Artículos - Is it the end of the Communication Agency as we know it?

    The global economic roller coaster ride is directly affecting advertising investment. After being hit hard in the turbulence of the real economy in 2009, the advertising sector has since rebounded to display steady growth over the last two years at around 4% annually. According to data provided by Z...

  • 03 Sep: Sabin Azua - Artículos - Together We Shall Move Forward My Friend

    Recently, in a discussion with the General Manager of a local company about the key elements to future growth, he pointed to partnering and networking as possible solutions to alleviating an apparent deficit in resources. A herculean task in of itself, international expansion is fraught with inheren...